It's tough to decide why we love the Dutch. Romantics would say it's because of Van Gogh, Vermeer, their canals and tulips. Cheese connoisseurs would claim it's because of Gouda and Edam, while sports fans would scream that it's because of footballers such as Hendrik Johannes Cruijff, Ruud Gullit and Ruud van Nistelrooy.
The Middle East market has a huge potential for more floriculture and horticulture development. The high demand from the Middle East adds to Holland's flourishing floriculture market.
The visit of the Prime Minister of the Netherlands, Jan Peter Balkenende, to the UAE in September demonstrates the growing cooperation between the two countries.